Services

Contact me to discuss what you need to achieve, and I will plan how we will get there together

Grow Your Vision

Our Public Relations and Media service is all about getting people talking — about you, your brand, and your story. We help raise the profile of both individuals and organisations, building buzz around your work, products, and ideas. Whether it’s crafting a great story, creating attention-grabbing events, or getting the right media coverage, we make sure your message lands where it matters. With a mix of creativity, strategy and strong media relationships, we help you stand out, get noticed, and stay memorable. Previous work has included:

Regular content: Securing, managing and facilitating regular content and media coverage including interviews, media facilities and coverage for print, online and broadcast media outlets. This has included securing weekly columns for individuals, regular advice or update articles etc. Pitched and proactive coverage including feature pieces, personal interviews, profile pieces, coverage on campaigns, events and products. Earned media of events, activities and operations. Other content has included: day in the life articles, journalist experience and journal style features etc.

Personal Profiles: Working with individuals, bands and groups to raise personal profiles across print, online and broadcast media. This has included reaching The Times Top 50 Most Influential lists, notable coverage across national media and relevant industry press, and securing interviews for individuals, bands and groups. This is coupled with supporting social media activities and public speaking, media technique and voice/personal presence training if required.

International PR – Ulusaba Private Game Reserve: Managing logistics and facilitating high-profile overseas visits and assisting in securing global PR featuring Princesses Beatrice and Eugenie, and Christian Slater.

Documentaries and Broadcast: Securing, managing and/or facilitating productions including The Murder Detectives (BAFTA winner), Drugsland, The Met, Neighbourhood Blues, and Netflix’s Viking Hoard. In addition, the management of many press conferences and live media facilities, securing extensive coverage at both national and international level.

Creative PR: Leading an event-driven campaign on behalf of The London Dungeon, with activations at the Millennium Dome, Leicester Square and Soho, resulting in major coverage on MTV and national news.

Services include:

Integrated PR strategy including personal or organisational profile work
Core script and narrative
Press releases and media briefings
Media relations - including pitching and facility management
Long-term media management inc' documentaries
Location management
Media monitoring and evaluation
Audience and stakeholder mapping
Creation and management of multi-media assets and visual content
Managing of paid-for content
Wider PR events inc' trade shows

Public Relations and Media

Crisis Communications

MBC’s Crisis Communications service helps you stay calm, clear, and in control when it matters most. We support you through every stage — from identifying potential reputational risks, providing training and building contingency plans and communications strategies, to managing fast-moving crisis situations including media and social media responses in real time. When issues arise, we craft clear, confident communications and create effective communications plans that protect your reputation and maintain trust.

Once the immediate crisis has passed, we help you rebuild with recovery communication strategies that restore confidence and strengthen your long-term reputation. Whatever the challenge, we make sure you’re prepared, proactive, and ready to respond. Previous work has included:

Crisis Communications Lead – Emergency & Major Incidents: Leading organisational police comms responses to the London Bridge and Parsons Green terror attacks, national flooding, regional Covid-19 major incidents responses, a regional response to Operation Bridges (the death of Prince Phillip) and the comms responses to many high-profile murders and police investigations over a period of 15 years. This often required me to coordinate and lead activities with other blue-light organisations, local authorities and national government departments and organisations.

Reputation Management: Managing and leading crisis comms and PR for several police forces in relation to several deaths in custody, misconduct cases and high-profile trials including police officers convicted of murder—minimising reputational risk, ensuring accurate reporting and maintaining public confidence. Additional examples also including managing the initial crisis comms following a celebrity drug arrest for Virgin, aligning with their external PR partner to redirect media narrative.

Regional Comms Lead – Strategic Coordination and Resilience Forum: Overseeing and leading all Covid-19 and flooding comms for Herefordshire, Worcestershire and Staffordshire, across a multi-agency partnership landscape, for a period of 18 months; I also contributed to the national approach to communications for these issues.

Services available:

Risk identification
Real-time crisis communications management
Liaison with legal teams, governing bodies and relevant agencies
Written content including statements, Q&A and social media content
Media engagement and management
Press conferences and media facilities
Multi-agency crisis comms management
Media monitoring and evaluation
Acting spokesperson and talking head
Public speaking coaching
Social media management
Media and crisis comms training
Talking-head training
Recovery planning and PR strategy

Marketing & Digital

Our Marketing and Digital service helps you connect with the people who matter most — and turn their attention into action. From smart digital campaigns and social media strategy to creative content, branding, and email marketing, we make sure your message cuts through the noise. We bring your brand, products, and personality to life across every channel — online and offline. That means everything from out-of-home advertising and print collateral to managing creative agencies and producing stand-out content that captures attention. Whether you need a full campaign, help coordinating partners, or just a fresh new approach, we’ll help you grow your audience, boost engagement, and build lasting impact wherever your audience is. Previous work has included:

Social Media Strategy: Creating successful and creative content to support integrated marketing strategies and PR plans. This has including content that has gone ‘viral’, such as the ‘police dog press-up challenge’, various awareness campaigns and implementing a new strategic approach to social media for a previous company, boosting engagement by 60% and delivering on strategic objectives.

Campaigns & Impact: Creating the concept, providing specialist insights and audience testing to deliver a successful CIPR-recognised, life-saving campaign reaching disengaged audiences. This included securing effective partnerships with Kiss FM, MTV, LadBible, The Prince’s Trust, and Premiership Football Clubs, using influencers and partner channels to deliver key messaging and calls to action.

Behaviour Change Campaigns: Delivering successful campaigns that impacted and helped reduce a particular crime type by 50% and increased engagement from hard-to-reach groups through BBC and Countryfile-backed PR campaigns, securing effective and sustained media coverage and audience penetration.

Live Comms Events: Creating and running multi-channel comms events covering live, activities and operations that went ‘viral’ reaching 1.5M people in 5 hours, with high audience engagement. This helped improve organisational awareness and positioning; and contributed significantly to increased trust and confidence, and public engagement.

Strategic Comms Outcomes: Over a sustained, integrated and multi-channel campaign, improving public trust (89→95%), confidence (83→86%), and sense of being informed (33→51%) for a previous organisation; and separately boosting public reporting of information and intelligence (crime +24.5%, grooming/guns +100%) and positive outcomes from 40 to 50% achieving strategic objectives and contributing directly to public safety.

Video Production: Writing, directing and producing many videos and digital content for multiple organisations. This has included informal, short social media reels, awards and conference content and longer marketing and information films including writing, directing and producing two films of biennial multi-national NATO missile events for the Royal Navy and US Marines; and an MOD Sanctuary Awards video filmed on St Kilda acting as co-producer on location, and was involved in the editing of all three projects.

Services available:

Outcome focussed, audience led integrated marketing strategies
Audience profiling and mapping
Channel mapping
Content creation across digital and print
Agency management
Management of paid-for opportunities and packages
Monitoring, evaluation and reporting
Social media content planning and delivery
Blog strategies
Asset creation and management
Market research and focus groups
Brand positioning and value proposition,
Customer journey mapping
Visual brand development or refresh
Delivery support
Campaign calendars (seasonal, product, event-led)

Events

From big-picture strategy to flawless delivery, I create events that tell your story and leave a lasting impression. Whether it’s a high-profile launch, panel discussion, awards ceremony, industry conference, charity auction, music or theatre event - I handle everything from concept and objectives to on-the-day management. I can shape the narrative, brief speakers, design the look and feel, secure sponsorship and keynote speakers, advertising and sales, media coverage and deal with logistics including accommodation, invitations, H&S etc. ensuring every detail aligns with your goals. Every event is designed with your audience in mind — creating the right tone, atmosphere and experience to make it memorable for all the right reasons. Previous work has included:

Founder & Director – Live and Unsigned: Creating, producing and hosting the annual Live and Unsigned music competition over a period of six years, featuring multiple heats and locations, with a grand final at The Bristol Beacon. This included achieving corporate sponsorship with local businesses and partnering with Glastonbury Festival, BBC Introducing and The Prodigy. This also included achieving sustained, multi-channel coverage on an annual basis and supporting/promoting the winning band at Glastonbury and with on-going PR post event.

Exhibition Curator – Royal West of England Academy: Curating a major exhibition, including a lost Andy Warhol, organised as part of a multi-heat, regional art competition, delivering regional exhibitions and PR campaigns, resulting in international media coverage.

Award Ceremonies: Delivering multiple award ceremonies, including The Neighbourhood Policing Awards, from managing the nominations process, to delivering the event, creating digital video content, securing corporate sponsorship and securing celebrity hosts.

Corporate events and conferences: These have included Safeguarding Summits with multiple speakers, panels and breakout activities, several communications training events, national awareness events etc.

Music, fashion, charities and celebrations: I hosted and helped organise a charity Fashion Show at Bristol’s M-Shed, and have produced and directed multiple music and theatre events including open air, open days, media access days, charity races, weddings and larger scale celebratory events.

Award Recipient – Young Achievers Award: Presented by HM Queen Elizabeth II at Buckingham Palace, I won an award for outstanding contributions to the arts and charitable fund raising through producing multiple music events raising money for the Bristol Scanner Appeal for the BRI, Cancer Research and other charities.

Services include:

Integrated event strategies to compliment marketing and PR plans
Event management from concept to delivery
Administration and stakeholder relations
Publicity and marketing
Media partnerships and sponsor management
Management of core requirements including risk assessments, H&S, insurance and contingency planning
Logistics and management of additional suppliers and partners
Event design including concepts, themes and formats including corporate stands, overall visuals, printed collateral,
Digital content and assets
Public speaking, hosting and MC activities
Public speaking coaching

Copy & Communications

Great communication starts with knowing exactly who you’re talking to. MBC creates clear, compelling copy that’s shaped around your audience and the appropriate channel or platform — whether it’s a punchy press release or social media content, a speech or heart-felt statement, C-suite thought leadership or in-depth reports, dynamic website content, newsletters, blogs or evergreen copy that has to work hard over time. I will craft editorial and marketing collateral that lands with impact. In addition, I can develop training materials and products that inform and inspire. Every word is tailored to the right tone, style and format to make sure your message connects.

Copywriting & Press: Regular press releases and written content, which has been published verbatim across national and international media outlets securing effective and sustained media coverage, supporting communication and business objectives, and organisational positioning.

Speechwriting & Briefings: Writing speeches and briefings for C-Suite and senior leaders, including Met’ Commissioner Cressida Dick and Home Affairs Select Committee submissions.

Reports: Copy writing for annual reports, white papers and other content.

Newsletters: Creating content, layout and editing for corporate and public facing newsletters, e-zines, staff magazines and other written updates including Avon and Somerset Police, Surrey Police, Ginn, Second Step Housing, Aardman, Moduflex and others.

Scripting and storyboards: Creation of scripts and storyboards for awards ceremonies, events and video and animated content - the Sanctuary Award for MOD St Kilda, Formidable Shield 23, hundreds of social media shorts.

Collateral copy: Creation of copy for marketing collateral ensuring it is in the house style including for Virgin Limited Edition, Second Step Housing, Ginn Resorts, Avon and Somerset Police.

Services include:

Press releases and media pitches
Website copy
Social media content
C-Suite briefings
Thought leadership
Printed collateral
Reports, white papers and briefings
Internal copy and training materials
Newsletters, e-zines and other digital collateral
Blogs and vlogs
Evergreen content

Creative & Design

Great brands don’t just look good — they feel right. I help create branding that tells your story clearly and confidently, from bold visual identities to tone of voice and messaging that resonates and is relevant. Whether you’re starting from scratch or refreshing what you’ve got, I can work with you on logos, design print or digital assets, campaigns, creative concepts, and content that brings your brand to life. I can also create video content in-house for social media, or work with or manage agencies or your own teams to create larger scale video, animation or digital content. Every element is shaped with your audience front and centre, making sure it connects, inspires and lasts.

Previous work includes: Creation of many brands - organisational, product and campaigns, this has included work across different industries and events from music and awards events such as Live and Unsigned, Coffee with Cops, Somerset After Dark. Branding includes building and construction companies such as Park View Electricals to youth orientated products and campaigns. I have also undertaken brand refresh and regularly design marketing and digital assets, as well as more personal collateral including wedding stationary, event invitations and programmes etc. I will have a portfolio page up and running soon.

Services:

Brand identity design or refresh - including logo and core brand visuals
Brand management and corporate brand guidelines
Agency management and creative briefings
Copy checking design work
Collateral and graphic design - corporate and personal
Stand and event design
Digital content creation including social media assets - imagery and video content
Photography and filming
Visual asset management

Training & Coaching

Good communication is always helped by good confidence, and that’s where MBC can help. From personal mentoring to help you progress in a safe one-to-one environment, to dynamic group strategy sessions to get everyone aligned or crisis comms training to ensure you are ready for when things go wrong, I can help build skills you can rely on. For smaller companies, I can teach you general marketing theory, how to create great content and use social media. For larger companies and organisations, MBC offers tailored training in crisis communications, public speaking, media interview technique, and table-top exercises that stress-test your crisis comms response under pressure. Whether you need a one-to-one confidence boost or a full team strategy reset, MBC can provide comms training that is practical, hands-on and designed to make sure you’re ready for anything.

General Training & Coaching

I can provide training from strategic planning, to content creation and social media use. This can be tailored to assist those with little to no experience in delivering their own marketing or PR; to one to one coaching/mentoring at any level - from Comms Assistants wanting promotion to senior leaders and C-Suite looking to hone their skills. This could include written content and thought leadership, to public speaking or acting as a media spokesperson.

Tabletop and Scenario Based

I can help design and facilitate scenario based, live tabletop exercises for comms teams, particularly within the context of media management and crisis comms. I have extensive experience working with blue-light, local authorities and government agencies to deliver realistic training scenarios to help train and plan for a range of different, complex and reputational risk scenarios.

Strategic Co-Creation and Mentoring

I can work with in-house teams, including senior leaders and key stakeholders, to co-create strategies, campaigns and key projects. Working together, we can set objectives, evaluate previous activities, create strategy and I can assist successful implementation acting as either a team and/or individual coach or helping to assess and evaluate progress at key milestones; with refreshed direction for effective outcomes that achieve desired goals.

Previous experience includes:

Mentorship: I have coached and mentored professionals, who have progressed into senior roles across a number of sectors, and others within a personal capacity who have gone on to achieve personal goals and ambitions. I also coach singing, personal presentation and public speaking, and it always gives me enormous pleasure when I hear that people gone on to give a brilliant performance!

Crisis Comms: I have led and created multiple table-top, scenario based crisis comms training events in the past including for the Surrey and West Mercia Local Resilience Forums and Major Incident Coordination Hubs, several police forces, fire services, local authorities, schools and other public sector agencies. These are built on my experience within police, defence and private sector crisis situations including major incidents, terror attacks, reputational crisis, fraud allegations, mis/dis-information leading to public anxiety etc.

Public speaking and media technique: I have also written and delivered multiple media, talking head and interview technique sessions, working with senior leaders to put them through their paces ready to deliver high-profile statements, undertake media interviews, participate in press conferences or deliver major incident updates. Examples: press conferences and responses to national major and critical incidents such as flooding, Covid 19 and several terrorist attacks including the London Bridge attack in 2019, post court statements and interviews in response to the conviction of a police officers, deaths in custody, major incidents, abductions, celebrity arrests and high-profile investigations. I am happy to tailor either training packages based on your need or give training inputs, key note speeches on my previous experience to draw out best practice, key learning, experience and advice.

Marketing and campaigns training: I was invited to be the keynote speaker at the APCOM National Event in 2019 outlining my approach and strategy to a long-term, integrated behaviour change campaign. I was also asked to share post-event insights on strategic comms, my campaign approach and previous research.

Public speaking, performance & media: I attended the Webber Douglas Academy for Performing Arts and trained with the English National Opera, I have personally performed to audiences of 6,000+ and acted in many productions including with The Welsh National Opera; A Midsummer Night’s Dream at The Barbican and multiple film/TV roles. I have also directed several stage productions. These skills play into my personal coaching work whether that is breath work and voice technique for public speaking, personal presentation and physicality or just working on confidence and personal presence. The latter being particularly helpful for C-Suite looking to raise their profile.